Dutch Marketing Thesis Award 2012

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For more information on Fred Langerak, please visit the TU/e website.

Mirella Kleijnen is professor of Customer Experience Management at the marketing department of the School of Business and Economics.

She also serves as a Vice Dean of Education on the Board of SBE.

She obtained her Ph D from the School of Business and Economics, Maastricht University, the Netherlands.

She also serves on the editorial board of Journal of Service Research and European Journal of Marketing and she is Accosiate Editor of the section Technology, Interactive and Social Media for the Journal of Business Research.

Currently, Mirella Kleijnen is Vice Dean of Education at SBE.From a teaching perspective, she has a strong track record in various teaching programs, including bachelor, master, and post-graduate level.She has taught a variety of courses, including Consumer Science for Online Commerce, Marketing Sustainable Innovations, Creativity & innovation, Marketing Strategy and MSc Thesis coordination and supervision.Roelie has worked in the financial industry over 25 years.Prior to her current role she was CEO of TKP Investments for more than a decade. During her leadership it quadrupled in size to around €30 bln.He also serves as editorial board member of the Journal of Product Innovation Management, which is the leading academic journal devoted to the latest research, theory, and practice in new product and service development.Fred is ranked number 18 (out of 1718) in the 2012 list of the World’s Most Active Innovation Management Scholars.It addresses both the strategic planning and executional part of new product development and management in both established firms and new ventures.Topics of particular interest are new products marketing, accelerated product development, management control in development projects, learning in development projects, and intuitive decision making in the fuzzy front end of innovation.Before taking on this role, she was the program director of the Bachelor's programma International Business Adminstration.Addtionally, she had a leading role in curriculum innovation during her work in the Committee van der Wel.

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Comments Dutch Marketing Thesis Award 2012

  • Prof. dr. F. Langerak ITEM Group Eindhoven
    Reply

    Fred is ranked number 18 out of 1718 in the 2012 list of the World's Most Active. He has also been awarded the best teacher award for his master course on. 2012. Besides he is member of the scientific advisory board of the Dutch Marketing. mini-symposium following my dissertation defense. https//t.co/bEAjwBrWF7.…

  • M. H. P. Kleijnen — Vrije Universiteit Amsterdam
    Reply

    She obtained her PhD from the School of Business and Economics, Maastricht University, the Netherlands. Her PhD thesis. Award granted by the European Journal of Marketing for outstanding review activities for the journal. M. H. P. Kleijnen Recipient, K. de Ruyter Recipient & M. G. M. Wetzels Recipient, 2012. Prize.…

  • Dutch Marketing Thesis Award - Marketing Associatie Nederland
    Reply

    De Dutch Marketing Thesis Award is geïnitieerd om het belang van goede marketingscripties te onderstrepen. Studenten die een scriptie hebben geschreven.…

  • Philipp Porth wint Dutch Marketing Thesis Award 2012
    Reply

    Juni 2012. Philipp Porth van de Erasmus Universiteit heeft de Dutch Marketing Thesis Award 2012 gewonnen.…

  • Sustainable Public Procurement with impact within the Dutch.
    Reply

    Sustainability impact within Dutch municipal civil engineering. Communication and collaboration with the market;. 7. thesis research on a recent issue in the subject of sustainable. Figure 2 Raworth 2012 conceptual model on combining human. EMVI is an award method that makes it possible to.…

  • Curriculum Vitae Ernst C. Osinga - Singapore Management.
    Reply

    PhD in Marketing cum laude, University of Groningen, the Netherlands. Runner-up EMAC McKinsey Marketing Dissertation Award 2012. Award for best.…

  • Dutch Marketing Association - MARUG
    Reply

    Each year, the M. A. N. and the NIMA organise the Dutch Marketing Awards for. At this event, the best Marketing Thesis of the Netherlands will be chosen.…

  • Roelie van Wijk-Russchen - EBF Groningen
    Reply

    Proud winner of the first Gouden Pump Award in 2012 by VIIP for its diversity approach. interests of asset managers operating on and from the Dutch market.…

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