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We will not be able to compete in any effective way with the chains using boxes or products as appliances.
Unfortunately, we cannot sell the products at a higher price simply because we offer services; the market has shown that it will not support that concept.
We must also sell the service and charge for it separately.
Mary Bellis, known by some as Calm X, was an experimental artist, film director and producer, video game content creator, and freelance writer for some 18 years.
She specialized in writing about inventors and inventions, in particular. The following business plan for the fictional firm of "Acme Management Technology" (AMT) is an example of what a completed business plan might look like.
There are six part owners, including four investors and two past employees.
The largest of these (in percent of ownership) are Frank Dudley, our attorney, and Paul Karots, our public relations consultant.
In service and support, we offer a range of walk-in or depot service, maintenance contracts, and on-site guarantees.
We haven't had much success in selling service contracts. (add relevant information) The only way we can hope to differentiate effectively is to brand the vision of the company as a trusted information technology ally to our clients.
Copies of our brochure and advertisements are attached as appendices.
Of course, one of our first tasks will be to change the messaging of our literature to make sure we are selling the company, rather than the product.